adidas X Parley for Oceans
adidas has collaborated with Parley for Oceans on the world’s first football shirts made from recycled ocean plastics.
The kits for Real Madrid and Bayern Munich will be worn on pitch this month, and come all in a single club colour for a unique and dynamic look, including crest, sponsor and tri-stripe. The printing is done with environmentally friendly water-based transfer to ensure it is as eco-friendly as possible, with both clubs and sponsors agreeing to less visibility. A back-neck tape with the message “For the oceans” is included as well as an NFC chip that offers fans more information on the partnership.
“It’s an honour to go on this journey with adidas and to have the opportunity to wear the adidas x Parley kit on-pitch for the first time. With every second breath we take coming from our oceans, it’s really important that we do what we can do safeguard them. Wearing a kit that is made from recyclable ocean waste is something I’m very happy about as it’s a fantastic opportunity to raise awareness about the need to protect and preserve our oceans. I know this is the start of something very special,” said Bayern Munich midfielder, Xabi Alonso.
Real Madrid defender, Marcelo, said: “The Ocean is a place I hold close to my heart after growing up in Rio de Janeiro and I have fond memories of playing on the beach when I was a kid. It’s amazing to be part of this project and to know that the club I love is making a difference in helping to keep the oceans clean.”
A pair of ocean plastic UltraBoost trainers were also released alongside the shirt, pictured below.
The one off releases are sure to be very limited.